Print Assets
Booth Design
Socials
Digital Assets

Creative systems for ArmorCode

Year
2020
Teams we collaborated with
Marketing
What we did
Event Branding,
Booth Design,
Digital & Print Assets
Location
Palo Alto, CA

About

ArmorCode is an Application Security Posture Management (ASPM) platform that helps enterprises gain unified visibility, prioritize risks and strengthen their application security programs.Nitrous worked closely with the ArmorCode team to design a wide range of event, showcase, digital and print assets that support their presence at major global conferences and ongoing marketing initiatives. The focus was on creating consistent, scalable visual systems that scale across multiple events while maintaining brand consistency and clarity.

1. Event Assets

ArmorCode actively participates in leading global security conferences every year, including OWASP, RSA Conference and Black Hat. These events are key touchpoints for engaging security leaders, practitioners and enterprise decision-makers. For each of these flagship events, Nitrous designed a comprehensive set of event assets, enabling ArmorCode to present a strong, recognizable presence across booths, collateral and on-ground brand touchpoints.

Design

For OWASP, RSA and Black Hat, Nitrous delivered a full spectrum of event-focused designs, including:

Booth design: Visual concepts, layouts and branding that clearly communicate ArmorCode’s value proposition in high-traffic environments.

Collaterals: Brochures, one-pagers, solution overviews, datasheets and quick-reference handouts.

Merchandise: T-shirts, stickers, badges, tote bags and other branded giveaways designed to increase recall beyond the event floor.

Each asset was designed to work together as part of a unified event experience.

Social Proof

ArmorCode regularly shares event moments, booth visuals and campaign highlights across platforms like LinkedIn and other social channels. The designs created by Nitrous have been featured in these posts, reinforcing brand credibility and extending the impact of each event beyond the physical venue.

2. Showcase Assets

Beyond their core annual conferences, ArmorCode also participates in a wide range of industry showcases and invite-only events, including:

Nasdaq

Gartner events

Innovate Cybersecurity Summit

Infosec

HousecCon

AppSecCon

For these showcase events, Nitrous designed tailored assets that adapt ArmorCode’s core event system to different formats, audiences and venue requirements.

Design

Under the showcase category, Nitrous created a variety of supporting assets, including:

Booth designs and compact display setups

Standees and large-format visuals

Campaign packs tailored to specific events

Supporting digital assets for event promotion and follow-ups

These assets ensured ArmorCode maintained a consistent, professional presence across diverse event environments.

3. Digital assets

Nitrous designed a wide range of digital assets to support ArmorCode’s events, campaigns and ongoing marketing efforts. These assets were optimized for performance across platforms while staying aligned with ArmorCode’s brand system.

Design

The digital design scope for ArmorCode included:

Campaign packs, consisting of ad creatives, landing visuals, email headers and social media assets

Social media creatives for LinkedIn and other platforms

Product illustrations to explain platform capabilities

Case study layouts and visual storytelling assets


Each digital asset was designed to be modular and reusable across campaigns.

4. Print assets

In addition to digital design, Nitrous created a comprehensive set of print assets for ArmorCode’s events, campaigns and sales initiatives ensuring consistency between physical and digital brand experiences.

Design

The print design scope included:

Booth graphics and standees

Brochures and certificates

White papers, solution briefs and datasheets

Buyer’s guides and long-form sales enablement materials

These assets were designed for clarity, readability and ease of use in high-stakes enterprise conversations.

Conclusion

Through consistent, scalable design across events and campaigns, Nitrous helped ArmorCode strengthen its global presence, improve brand recall and maintain a cohesive visual identity across multiple touchpoints and geographies.
Nitrous partners with B2B and enterprise brands to design systems, not just assets, helping teams scale faster, show up consistently and make a strong impression wherever their audience meets them.

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